November 26, 2021
A basic guide including the best time to send your email newsletters (including time zone send), number & frequency, and type of content for each email.
November 1, 2021
A budget-friendly way to drive more traffic to your site. increase your social media presence, and establish social proof. Get the details here.
October 14, 2021
Every business wants to (and should) attract the right type of email subscriber and keep them regularly engaged. Learn five easy ways here.
October 4, 2021
Tap into what people really need deep down: safety, security, recognition & belonging, achievement & personal development.
September 13, 2021
Your ecommerce email marketing strategy needs regular spam detection. Learn what to watch out for and how to improve your email deliverability rate.
August 31, 2021
Is it time to make the switch? Find out if Shopify Plus is the right choice to level up your business and whether total cost of ownership is a solid investment.
July 26, 2021
Debunking the myths about FAQs page: an FAQs page is not only unnecessary, it may be preventing better traffic and a lot of sales.
July 12, 2021
Implementing Google Shopping ads is a critical move for online retailers to increase traffic and conversions, but you must employ an effective strategy is key. Find out how to organise your marketing campaign to get the most out of your efforts.
June 28, 2021
Customer retention is critical at every stage of business, but not in equal measure. How much of your efforts should you devote to customer retention or how can an email campaign support repeat business?
June 14, 2021
Mobile apps are the new generation in online shopping. Find out what features are most important and why a mobile app for your store should be your #1 investment right now.
May 31, 2021
May 17, 2021
Relevant, catchy, useful keywords aren’t easy to develop all on your own. Here are 5 methods and tools that do the hard work for you.
May 3, 2021
The power of your offer is highly but indirectly dependent on the strength of the platform on which it’s delivered. Find out how to choose wisely.
April 19, 2021
Are you risking your ecommerce biz by not outsourcing these 5 critical tasks? Find out what they are and why you need an expert.
April 12, 2021
Contrary to popular belief, not all successful business owners are extroverts. We unpack why people start businesses and what makes them prosper.
April 5, 2021
March 22, 2021
A practical list with a philosophical twist for making your content strike the reader (or watcher or listener) on a heart-and-gut level.
March 8, 2021
The more subtle aspects of successful entrepreneurship have a lot to do with what we don’t do and how well we notice ourselves.
December 28, 2020
Shifting thoughts, habits, and goals requires help. Sometimes it just requires the right idea. Get 8 business-effective resolutions here to boost your health and performance in 2021
January 21, 2021
There are options aplenty for those looking to become their own boss and work remotely. Here are some tips and recommendations for making money online in 2021.
January 9, 2021
What’s the point of a great-looking site if no one sees it? Get 7 DIY strategies (that aren’t social media marketing) to get your new Shopify site ranking on the first page.
January 1, 2021
Mobile commerce set to become the new frontier for online shopping. More people use their mobile phones to shop than ever before. Get the latest stats here.
November 30, 2020
Enlightening memoirs, witty anecdotes, and solid, usable advice for entrepreneurs all inside one book? Yes! Add these six must-read gems to your business book list.
November 13, 2020
Follow this straightforward Who-What-How Framework for investigating your direct and indirect competitors’ metrics, products, and marketing.
November 11, 2020
Luck and hard work are inseparable, and both feed every new and developed business. Find out what entrepreneurs have to say about both.
September 23, 2020
Starting an online business this year isn’t much different from previous years - it might be easier! Consider competition, demand, profit, and three more important points: niche, niche, niche.
September 7, 2020
It takes guts to be an entrepreneur, but mostly, it requires a commitment to growth. Find out how Shopify’s founder developed his business from a modest online shop to a multibillion dollar e-commerce platform.
September 1, 2020
There is, perhaps, nothing more important increasing the success of your online Shopify or other ecommerce business than content marketing.
August 7, 2020
2020 isn’t a complete loss, and you’re not a quitter. Check out these simple tips to keep your online business strong and stable during this disaster year.
Dropshipping is an ecommerce owner’s dream. There’s no manufacturer required, no storage warehouses, no over-producing and under-selling, and no responsibility to ship products out to customers.
July 12, 2020
AR for ecommerce provides an engaging user experience. Shopify merchants can use AR 3D images to allow customers to examine and interact with a product before they buy.
July 1, 2020
Maybe you’re a small ecommerce business, or you’re just starting out, or you don’t know how video marketing works but If you aren’t using it as a sales tool, reading this might change your mind.
June 24, 2020
Are you starting an online business? If so, you’re probably neck-deep in how-tos, in which case this article will be a welcome relief.
June 11, 2020
Pushing ourselves to do more, be more, create more, and sell more, can lead us to burn-out. In the case of self-discipline and productivity, less is actually the new more.
May 26, 2020
Everyone has to be flexible, and everyone has to adapt. But for online business, major adjustments - and in some cases complete overhauls - are the only way to survive.
May 2, 2020
You don’t just want one-time customers, you want repeat business and referrals - building an online community is a vital component in achieving that. Here's the essential guide for ecommerce business owners on where to start.
April 19, 2020
As Shopify partners, we know that cart abandonment is a big problem for business owners. But why it’s happening and how to fix it starts with knowing that it’s actually happening, which many online vendors don’t know.
April 6, 2020
The COVID-19 crisis is the first supply chain disruption of its kind in the history of ecommerce business. If it's something that is affecting you, find out how to deal with it and mitigate for the future.
March 26, 2020
We want detailed insights, but that desire doesn’t mean we enjoy number crunching. Insights turns out to be a fancy word for analytics, and while you may not enjoy those, they’re critical to the success of your business.
March 12, 2020
As COVID-19 takes hold of the world and its economy, is remote working going to become the new norm moving forward?
March 2, 2020
Email marketing is still, by far, the best return for your advertising spend - and if you're in the ecommerce business, Klaviyo is one of the most powerful tools you can own. Here's why...
January 14, 2020
With over 1 billion users, is TikTok the new marketing platform of 2020? We dive into some stats that you might find surprising.
February 15, 2021
To take your business to the next level you have to improve your lifestyle. Find out what small changes you can make to your routine to boost productivity.
March 3, 2021
Find out when you should be posting your ecommerce content on LinkedIn, Twitter, Facebook, and Instagram to get the most engagement from potential buyers.
We are a Dublin based optimisation and digital marketing company whose primary mission is to help ecommerce store owners maximise their revenue.
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